Sometimes it’s true that less is more. In design, often the tendency is to cram in too many ideas by trying to fit a variety of elements together. However, this creates a disjointed effect — a lack of consistency that causes more confusion than anything else. Sometimes just stripping away one concept can lead to… Read more »
Audience engagement is everything on social media. If you can get people following, commenting, liking and sharing your posts, you’re on the fast track to successful social media marketing! However, racking up the likes isn’t as easy as it looks. Sometimes you need to offer a little incentive, and that’s where a giveaway comes in… Read more »
The day is swiftly approaching, along with that terrifying and yet thrilling excitement that it carries with it. It’s Black Friday, and you need to have a strategy in place for your marketing if you want to bring in the sales. Whether you’re a local brick-and-mortar operation, a strictly e-commerce business or a little bit… Read more »
Looking for some practical ways to cut your marketing budget and reduce hassle? Easil helps you simplify your advertising by cutting out the need for an external designer and putting you in control of your brand. We assembled this real-life case study from a Brisbane eatery so you can see exactly how Easil works to… Read more »
Nothing can ruin a restaurant more than a poorly made menu. Just think about it: If your menu is difficult to read or understand, it will make your customers ask dozens of questions, slowing your waiters down and preventing them from tending to all their other tasks. However, this can be avoided if your menu is clear, well-designed… Read more »
