Easil is your DIY design secret weapon.

2017 is set to be a year that will see some key digital marketing trends in the hospitality industry become more commonplace. Given the rapid pace of developments, technology has never been more accessible and available. However, industry leaders want to know how exactly they can go about capitalizing on the trends, in order to further sales and marketing efforts.

In this post we take a look at the key drivers behind the digital marketing trends and how they can be used to your advantage.

What makes getting a startup of the ground challenging is the fact that no one knows if the offering has value until it has generated revenue. Every startup faces the challenge of acquiring its first few customers.

Unfortunately, there is no one size fits all step by step guide to finding your first 100 customers because there are so many variables to contend with. In this post we examine how to get from “no one knows you” to “your first 100 customers paying you for your product or service”.

Here are some inspirational quotes that are perfect for motivating your followers — and yourself — to achieve. Drop one of these into an editable design template to share with your pals and get people excited for whatever lies in store, or just click on the pre-made examples we have and update with your own text instead!

Visual content is great for businesses that have visually appealing products. But, what about businesses that don’t?

Creating great visual content isn’t about creating a unique designs or media but rather creating content that furthers the story and brand identity of your business. Discover how these 10 visual content tactics and boost your business growth.

Running a small business can place huge demands on your time. With pressing issues to take care of, brand building can seem unimportant. Yet we know that brand building pays dividends in the long run.

So why is it that few small businesses invest in building their brands? Are time, money and resources to implement brand strategies a concern? Then check out these low-cost big brand strategies for small business growth.